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The Story of Bourjois Cosmetics.

The Story of Bourjois Cosmetics. Bourjois Cosmetics began life in France in 1863. The Parisian theatre was immensely popular at the time but the make up that was available to the actresses and actors was completely awful. It was greasy, did not last with gaudy colours. Actor Joseph-Albert Poisin and a friend Alexandre-Napoleon Bourjois created a range of whitening face make up, rouge and perfume for the stage which was very successful.

In 1868 Alexandre_Napoleon Bourjois took over the cosmetics business as word about his cosmetics spread beyond the world of theatre people creating a demand among the general public.

In the 1870s the iconic Bourjois "Little Round Pots" of rouge really took off and were joined by the "Little Round Pots" of Eye shadow. Both products are still popular today.

In 1898 Bourjois Cosmetics were taken over by luxury fashion couturier Chanel. Their influence ensured that Bourjois was always at the cutting edge of fashion with the quality their rich, aristocratic clients demanded.

In 1928 Bourjois launched its perfume "Evening in Paris". This was very popular throughout the 1930s and was the most popular fragrance during World War 11. The pretty blue glass bottle was instantly recognizable and is a highly prized collectable today.

French women did not win the vote until 1945, compared to 1918 in the UK, and Bourjois endeared the company to many French women by supporting votes for French women during the 1930s.

Bourjois products continued to be sucessful throughout the second half of the twentieth century. Their wide choice of lovely unique colours were universally popular. Every product looked french. The delicate fragrances used just added to the mystique.

The Twenty First century saw Bourjois cosmetics leave Chanel as it was bought by US giant Coty. So far the product range continues to innovate while keeping up the high standards of the past. Here at Cosmetics4less we look forward to continuing to support the company and stock as many of its products as we can.
Created On  7 Feb 2018 11:52  -  Permalink

Keep Lipstick off your Teeth.

Keep Lipstick off your Teeth.

Here in the Cosmetics4less office we all agree that Lipstick on your teeth is in our top five dreaded make up nightmares!

This is a great tip that will prevent this happening ever again. Once you have applied your Lipstick put your finger in your mouth and then pull it slowly out, imagine it’s a lollipop!

All the Lipstick that could have ended up on your teeth will have been removed and you can smile with confidence.

Created On  5 Feb 2018 16:21 in Quick Make Up Tips.  -  Permalink

Foundation facts.

Foundation facts.

Foundation does exactly what it says on the tin.  It is the base and foundation of your whole make up routine. If your foundation is shaky then you are in trouble!

Foundation comes in a number of different types and varieties and it is important to get the right one for you.

Tinted moisturiser is lightly tinted with minimum coverage. Perfect for young skins and for the times when you want to look natural but need a little help.

Liquid foundation is the most popular and is suitable for everyone.  This gives medium coverage, not too light and not too heavy. Choose an oil-free formulation for oily or combination skin and a moisturising or anti-ageing formulation for dry or mature skin.

Mousse foundation has a very creamy and hydrating finish with a medium coverage. Gives a light and airy, natural look which lasts for a long time.

Stick foundations give a heavier coverage with moisturising properties and act as a concealer too. Suitable for dry, mature skin or skin with lots of blemishes. Good for blotchy or uneven skin tone.

Light diffusing foundations contain small particles that diffuse the reflected light. This softens lines and wrinkles and makes blemishes less visible. The particles also give light and a radiance to the skin.

Choose a colour that is as close to your own skin tone as possible. If you can, try a tester on your face, if this is not possible try it on the inside of your wrist or your neck, never on your hand. Allow a few minutes for the colour to develop and reveal itself fully and try and look at it in natural light as well as artificial light.

Many foundations contain a sunscreen which helps protect your skin from the damaging effects of the sun. So it is important to look out for the SPF number on a product. The higher the number the greater the protection. 

When you use your foundation first apply a thin layer of moisturiser to your skin and allow it to settle and absorb for at least 20 minutes. 

With clean hands apply Concealer as needed and then dab spots of foundation over your face. Gently blend in well. Pay particular attention to your jaw line and hair line. There is nothing more obvious than a tide line where the make up finishes. If you have chosen a shade close to your skin tone then all that is needed is to blend and taper off the foundation into your neck.

Allow to set for a few minutes before applying a Translucent Face Powder to set your make up and give a soft, velvety finish.

Created On  31 Jan 2018 14:22  -  Permalink

The History of Perfume

The History of Perfume  

Humans have always been attracted to lovely smells and I would imagine that flowers have always been prized by ancient peoples for their fragrance, perhaps rubbing the petals into their skin or using them to add fragrance to their surroundings. However the first recorded use of perfume was by the Egyptians. Their religious rituals called for the use of incense and the application of scented balms, unguents and ointments. Not until the New Kingdom 1580-1085 BC was perfume used in a secular way as perfumed creams and oils and cosmetics and as pre-sex massage oils.


From Egypt the use of perfume spread throughout the ancient world of the Greek and Roman Empires and to the Islamic world. The advent of Christianity saw the decline in the use of perfume, considered a vain decadence with immoral sexual undertones, and it was in the Islamic world that the skill of perfume making was kept alive and continued to develop.


The Crusades in the 12th and 13th centuries saw the reintroduction of perfume to the Christian world brought back by the returning crusaders among the many new wonders they encountered in the Islamic world. Simple floral, herbal and fruit extracts were used to disguise the more unappealing aromas caused the universal distrust of bathing. Perfume was also thought ward off infections and an orange stuffed with cloves was often carried by the wealthy as a protection against the plague.


Perfume making, particularly in France, had developed and grown into a skilled industry by the seventeenth century and the Guild of Glove and Perfume makers was established. The court of King Louise XV was named The Perfumed Court as it became all the rage to apply perfume to clothing, fans and furniture as well as to the skin. Baths were still an annual occasion in seventeenth century France, even for royalty, so perhaps this was a blessing for all.


The 18th Century saw the creation of Eau de Cologne, a refreshing blend of rosemary, neroli, bergamot and lemon. It was the latest fashion and was used in every way imaginable, mixed with wine, eaten with a sugar lump or as a mouthwash, an enema, or a poultice. It was also added to bath water as by this time the wealthy were overcoming their distrust of washing and cleanliness was becoming the vogue.


The popularity of perfume coincided with the development of decorative glass and perfume was kept in beautiful faceted bottles as a fashion accessory and an ultimate must have status symbol for the wealthy.


The advent of the industrial era in the late 18th century saw the craft of the perfume maker turned into a science. New fragrances and mass production were introduced with France still the major centre of production. This is the time when the famous names in the perfume industry began to emerge, Houbigant, Lubin, Roger & Gallet, Guerlain and Coty.


In 1921 Couturier Gabrielle Chanel launched her own brand of perfume called Chanel no 5, still probably the world’s most famous and popular fragrance.

The 1930s saw the arrival of the floral fragrances with Worth’s Je Reviens, Caron’s Fleurs de Rocaille and Jean Patou’s Joy. After World War 11 the major fashion houses such as Christain Dior, Jacques Faith, Nina Ricci and Pierre Balmain all rushed to develop and market their own brand.


The 1970s saw the arrival of the inexpensive mass market perfume with the creation of Revlon’s Charlie. Now there are many perfumes in all price ranges to suit everyone.

Created On  29 Jan 2018 16:13 in Make Up Advice  -  Permalink

Eyeliner Tight Lining. What is it and How to do it.

Eyeliner Tight Lining. What is it and How to do it. Tight Lining is a name applied to a technique of applying eyeliner very close to your actual lash line. In fact I like to describe it as more like joining the eye lashes together, rather like a child's dot to dot book. Most eyeliner looks mean you draw a line above the lash line. This gives an obvious line than can usually be clearly seen. So if you are looking for a softer, more subtle look then try tight lining. 

Here at Cosmetics4less we have tried several different products to see which gives us the best effect and we have found that a gel eyeliner gives the best Tight Lining looking result. 

You will need a nice sharp brush for this technique. Coming from above your eye lashes, angle the brush as you normally would to apply the line but gently push downwards, just a fraction, so the brush touches your eye lid just between the individual lashes.

If you like to do your under eye lashes also then a black pencil, warmed up well with a very sharp point will do this job best. Come from below your lashes and push the point, very gently and carefully, along the spaces between your lashes. You can use a pencil on the top lashes as well but the gel has a more impact effect and is well worth practicing. 
Created On  26 Jan 2018 11:47 in Make Up Advice  -  Permalink

Valentine's Day. Top Tips for that Special First Date.

Valentine's Day. Top Tips for that Special First Date. Valentine's Day is the perfect day for that first date. If there is someone you really like then this is the time to pluck up the courage to ask them out. The first date is a time for learning and if you get it right, comfortable flirting with a side of romance. Your first date with somebody that you like is incredibly important for any future relationship, and the single most important thing you need to do on any date is create the right first impression. Here at Cosmetics4less we firmly believe that first impressions are everything no matter what stage in life you are at and you should come away from any date feeling confident and knowing that you were yourself.

If you are planning a first date or are perhaps going on a date in a few hours and are looking for some last minute tips, hopefully this blog post will help you make your first date that little bit special and one to remember.


Tip number one: Be yourself

Pretending to be somebody you are not, or making up white lies about who you are, are things that everybody does at some point in their life. When dating though you should simply be yourself and not stray away from reality. Sometimes this can be hard, especially if you are a car salesman living at home with his parents at the age of 30 (nothing wrong with that), however your date should be understanding about who you are. If they are not, they quite simply are not right for you. don't forget that if the relationship continues and develops any lies you tell now will surely come to light in time.

Tip number two: Decide where you want to go

Having a schedule for your first date is a fantastic way of staying organized. Granted, some of the best moments in life occur from random and spontaneous moments, but you should want your first date to go as smoothly as physically possible. Before you go on your date decide where you or your date want to go, and stick to it. The cinema, for a meal, bowling or the theatre are all great places to go for a first date. Going for a bite to eat is probably best, as you will be able to talk to your date and get to know them. However a theatre or cinema trip does give you something to talk about later if you are shy and find conversation difficult at first. This shared experience can effectively break the ice and give you more confidence.

Tip number 3: Consider your dates views and be good at conversation

This goes without saying however if you do not agree with what your date is saying, or his / hers point of view, don’t argue with them. This does not mean that you have to agree with everything they say. Buy all means put over your point of view but in a non confrontational and non judgemental way and never let the discussion become personal. In this way an interesting exchange of views can be stimulating and enjoyable. Always agree to differ if the conversation stops being enjoyable. Go with the flow during conversations and try to be witty, fun and interesting at the same time. If you have a hobby, share it, who knows your date may very well have a passion for the exact same thing.

As well as those three top tips above, be sure to be well groomed for your date. If you are a male, make sure that you are clean before you go on a date and well dressed for the place you are going. If you are female, be sure to wear something appropriate for the venue and also wear flattering make-up and cosmetics but don't overdo it, many people do not like a heavily made up companion. Keep it simple and subtle until you get to know your date better.

Remember, have fun!

Created On  25 Jan 2018 11:37 in Make Up Advice  -  Permalink